Marketing Strategies & Tactics | Green Day Concert

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The Wall of Ideas

Marketing Strategies & Tactics

Marketing is needed for all 3 phases of an event: Pre-Event Outreach, During the Event & Post-Event Marketing.

Strategies & Tactics will help organizers to plan out the content of marketing messages to meet different needs and wants of the market segments.

Here we will see how we can sell Green Day concert to different targeted market segments.

Audience at a Performance

01

Audiences

Market to them to attend our concert and generate revenue from them

Blue Personal Objects

02

Sponsors

Sponsors are specially important to us as they can help us with both brand position and brand awareness.

Helping Hands

03

Volunteers

Volunteers will contribute to the overall strength of manpower and there will be additional available resources at the event

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